Innovation and Olympic Movement of dog sports

COLLAR Company will become the partner and co-organizer of the Olympic Games for dogs, scheduled to be held right after the Summer Olympic Games in Tokyo, Japan (July 24 – August 9, 2020).

This decision was settled on 30 March 2017  at the official meeting  of Association of Pet Business of Japan (Animal Pic) and the delegation      of COLLAR Company, the founder of DOG PULLER sport – young but already widely recognized and popular sport for dogs. This meeting united more than 30 official representatives of Japanese pet industry and profile associations.

In addition to the agreement on strategic cooperation and involvement of new partners, it was decided to include DOG PULLER into the official sports program of the Olympic Games for dogs, along with such disciplines as frisbee, agility and freestyle (dancing with dogs).

Ukrainian delegation was represented by Yuri Sinitsa (CEO of COLLAR Company), Varvara Petrenko (President of the International Federation   of DOG PULLER), and Sergei Shkot (Vice-President of the International Federation DOG PULLER). 

«We are proud and enthusiastic to become part of this historical and trend-setting event, importance of which cannot be overestimated. I am absolutely sure that soon the Olympic Games for dogs will become regular and popular event among thousands of dog lovers all over the world.  For our part, we are enthusiastically embarking on this project and inviting the world's top companies within the pet industry to join such a tremendous event», declared Yuri Sinitsa, the head of the Ukrainian delegation.

The First Summit of Zoo Business in Russia: COLLAR Company is among the best

COLLAR Company will participate in First Summit of Zoo Business in Russia, which will take place from 13-14 April 2017 in Sochi (Krasnaya Polyana, Golden Tulip Inn Rosa Khutor).

The event’s main topics are «The analysis of the market of pet products», «Crisis Management in pet business», «Essential tactics to increase sales», «Motivation», «Internet marketing».

The business program of the event includes presentations from leading speakers in business management, sales, motivation, marketing, Internet business, and discussions on topical issues of retail in Russia.

The Summit of Zoo Business in Russia will become a platform for meetings of owners and top managers of companies operating in the Russian zoo business. The main purpose of the Summit is to unite the leaders, as well as to initiate a widespread discussion of topical issues, exchange of experience, and establishment of business contacts.

GLOBAL PET EXPO 2017: the show that means business

COLLAR Company will take part in Global Pet Expo 2017 – America’s largest annual trade show for the pet industry, which will take place from 22-24 March 2017 in Orlando, Florida.

Global Pet Expo will feature more than 1,200 companies from around the world.

As a manufacturer, COLLAR Company will traditionally present its flagship products:

  •  Ultra-soft and colorful collars and leashes made of genuine leather
  • PULLER (dog fitness tools)
  • LIKER (ball toys)
  • AquaLighter LED lamps for aquariums, etc.

Furthermore, COLLAR will highlight its newest lines at one of the Show’s top attractions, the New Products Showcase. Amongst them:

  • AiryVest – the world’s lightest reversible jackets
  • NanoClear – the revolutionary solution of the problem of fouling on glass and stones in the aquarium
  • Colorful genuine leather collars of «Rainbow» series

 Visit us at Orange County Convention Center, Booth 5457 and get your exclusive business offer from COLLAR during the expo days!

CRUFTS 2017: young and beautiful


On March 9-12, 2017, the COLLAR Company took part at CRUFTS – the most significant Kynological event in the World, which annually takes place at Birmingham National Exhibition Centre (England).

This year the COLLAR Company represented by its flagship brand PULLER (dog fitness tool) became an official sponsor of the International Junior Handling Competitions, one of the main CRUFTS' events with more than 50 junior handlers from all over the world.

The competition aims to show the magic of building a bond between humans and animals.

«We are happy to congratulate 16-year-old Scarlett Burnside, a teenager from Saintfield who has won two first places at this prestigious CRUFTS competition. It is an honor for us to share the Kennel Club’s social mission supporting young professionals and dog handlers», declared Yuri Sinitsa, the CEO of COLLAR Company.

Split into three exciting rounds, the competition required the finalists to demonstrate their handling ability and rapport with unfamiliar dogs that they have met less than an hour before the final. The finalists have each selected a first and second choice breed but will not have met the individual dogs before.


IBERZOO+PROPET 2017: let’s come together!





COLLAR Company will take part in new merged IBERZOO+PROPET 2017* – Spain’s leading trade for the pet sector, which will take place from 16-18 March 2017 in Madrid.

More than 200 direct exhibitors expected to participate and to welcome the 17,000 professionals from 30 countries that will attend IFEMA.

COLLAR Company will present its newest & innovative products:

- Ultra-soft and colorful collars and leashes made of genuine leather

- PULLER Midi (dog fitness tool for active dogs of medium breeds

- LIKER Line – ball toy with a loop handle

-  AquaLighter Aquascape / Marinescape – programmable LED lamps equipped with a remote control

- NanoClear revolutionary solution of the problem of fouling on glass and stones in the aquarium

«We have our trade office in Barcelona and Spain is one of the strategic European markets for us. Previous years we have been participants of standalone events for pet industry IBERZOO and PROPET, so the merged IBERZOO+PROPET 2017 will definitely occupy an outstanding place in our annual exhibition schedule» – says Yuri Synytsa, CEO of COLLAR Company.

See you soon in Madrid! (Hall 9, booth 9A13)

*N.B. In 2017 the two trade fairs have been merged to satisfy a historical demand that will benefit the sector as a whole, bringing together all players involved in the sector, such as manufacturers, distributors, importers, specialist retailers, veterinarians and clinic staff, animal trainers, dog groomers, manufacturers, distributors, laboratories and all types of companies that work with this professional sector from Spain, Portugal and the main foreign markets, with a single, annual event that will provide more opportunities for business, training and will raise the profile of the industry.