News

Zoomark 2017: premieres and trends

COLLAR Company took part in Zoomark 2017, an International Exhibition of Products and Accessories for Pets, held from May 11th to the     14th in Bologna, Italy.

Zoomark 2017 confirmed the stable growth of the European pet market, setting an absolute record for the number of visitors and exhibitors (735 companies from 43 countries). Taking into account the international status of the event, COLLAR Company placed a two-sided booth with a total length of more than 18 meters, where a full range of products was presented.

In the range of dog products by COLLAR, three exclusive novelties, as expected, made a sensation among visitors.

The first one is Flyber, a two-sided flying disc. Thanks to its optimal shape and unique material, Flyber is great for playing with dogs of different breeds. 

PULLER Micro is a brand new model in the range of well-known PULLER dog fitness equipment. From now on, exercises with PULLER become available even for the smallest breeds, as well as puppies weighing up to 5 kg.

AiryVest Lumi is a modified version of AiryVest best-selling jackets. The jacket glows in the dark and is instantly charges from different light sources.

A special attention at Zoomark 2017 was paid to the aquaria sector. To demonstrate innovative aquarium technologies a huge hall was allocated.

As a well-known manufacturer of aquarium equipment and accessories, COLLAR Company presented unique anti-fouling protection agents NanoClear, remote controlled AquaLighter Aquascape LED-lamps, stylish LED-lamps Pico Soft LED-lamps, the world’s most silent aPUMP compressors, etc.

Zoomark organizers managed to create an effective space for networking, communication of businessmen, experts and industry professionals at the BolognaFiere exhibition complex.

Within 4 days of the exhibition, more than 25 events were held, initiated by the exhibition partners and participating companies. 

In addition to bright presentations, reports and workshops from representatives of major European pet business companies were held.  Here were discussed the issues of veterinary medicine, animal care, innovations in the marketing of pet products.

Zoomark 2017: world premieres by COLLAR

COLLAR Company will take part in Zoomark 2017,  an International Exhibition of Products and Accessories for Pets, which is held from 11th to the 14th May in Bologna, Italy. 

Within the framework of the trade fair COLLAR will officially present its newest and innovative products for world’s pet market:

- Flyber – world’s first double-sided flying disc for dogs made of unique material that is soft and ultra lightweight. 

- AiryVest Lumi – a dog jacket that glows in the dark.

The booth visitors will have the opportunity to see the expanded assortment of genuine leather collars and leashes, as well as new models in a range of PULLER dog fitness tools and LIKER  ball toys.

COLLAR will also showcase its innovations in the field of aquarium equipment and accessories:

- NanoClear – unique anti-fouling protection agents for glass and stones in the aquarium. 

- AquaLighter Aquascape and Marinescape –  LED lamps equipped with a remote control that can regulate the color temperature in the aquarium, emphasizing the natural beauty of the shades of fish and plants.

- PicoSoft – stylish and flexible LED lamp for aquariums and florariums

- aPUMP – the most silent aquarium air pumps in the world .

Welcome to our booth at BolognaFiere exhibition centre (hall 19, booth A61-B64).

 

Innovation and Olympic Movement of dog sports

COLLAR Company will become the partner and co-organizer of the Olympic Games for dogs, scheduled to be held right after the Summer Olympic Games in Tokyo, Japan (July 24 – August 9, 2020).

This decision was settled on 30 March 2017  at the official meeting  of Association of Pet Business of Japan (Animal Pic) and the delegation      of COLLAR Company, the founder of DOG PULLER sport – young but already widely recognized and popular sport for dogs. This meeting united more than 30 official representatives of Japanese pet industry and profile associations.

In addition to the agreement on strategic cooperation and involvement of new partners, it was decided to include DOG PULLER into the official sports program of the Olympic Games for dogs, along with such disciplines as frisbee, agility and freestyle (dancing with dogs).

Ukrainian delegation was represented by Yuri Sinitsa (CEO of COLLAR Company), Varvara Petrenko (President of the International Federation   of DOG PULLER), and Sergei Shkot (Vice-President of the International Federation DOG PULLER). 

«We are proud and enthusiastic to become part of this historical and trend-setting event, importance of which cannot be overestimated. I am absolutely sure that soon the Olympic Games for dogs will become regular and popular event among thousands of dog lovers all over the world.  For our part, we are enthusiastically embarking on this project and inviting the world's top companies within the pet industry to join such a tremendous event», declared Yuri Sinitsa, the head of the Ukrainian delegation.

The First Summit of Zoo Business in Russia: COLLAR Company is among the best

COLLAR Company will participate in First Summit of Zoo Business in Russia, which will take place from 13-14 April 2017 in Sochi (Krasnaya Polyana, Golden Tulip Inn Rosa Khutor).

The event’s main topics are «The analysis of the market of pet products», «Crisis Management in pet business», «Essential tactics to increase sales», «Motivation», «Internet marketing».

The business program of the event includes presentations from leading speakers in business management, sales, motivation, marketing, Internet business, and discussions on topical issues of retail in Russia.

The Summit of Zoo Business in Russia will become a platform for meetings of owners and top managers of companies operating in the Russian zoo business. The main purpose of the Summit is to unite the leaders, as well as to initiate a widespread discussion of topical issues, exchange of experience, and establishment of business contacts.

GLOBAL PET EXPO 2017: the show that means business

COLLAR Company will take part in Global Pet Expo 2017 – America’s largest annual trade show for the pet industry, which will take place from 22-24 March 2017 in Orlando, Florida.

Global Pet Expo will feature more than 1,200 companies from around the world.

As a manufacturer, COLLAR Company will traditionally present its flagship products:

  •  Ultra-soft and colorful collars and leashes made of genuine leather
  • PULLER (dog fitness tools)
  • LIKER (ball toys)
  • AquaLighter LED lamps for aquariums, etc.

Furthermore, COLLAR will highlight its newest lines at one of the Show’s top attractions, the New Products Showcase. Amongst them:

  • AiryVest – the world’s lightest reversible jackets
  • NanoClear – the revolutionary solution of the problem of fouling on glass and stones in the aquarium
  • Colorful genuine leather collars of «Rainbow» series

 Visit us at Orange County Convention Center, Booth 5457 and get your exclusive business offer from COLLAR during the expo days!